Create a formula using variables. Variables can be values from standard or custom fields from any record type. Use up to 52 variables (a-z and A-Z). Store the result in any text field on any record type.
- Calculate the commission owed on a purchase and add it to a running total in the affiliate's contact record
- Determine average lifetime value of a customer so you know how much you can spend acquiring new customers
- Calculate average order size after each purchase
- Create your own lead scoring system