$app->dsAdd( 'ContactAction', array( 'ContactId' => $referral, 'UserID' => 1, 'ActionType' => 'Other', 'ActionDescription' => 'Owner Assignment', 'CreationNotes' => "The referred user #{$referral} has been processed/tagged for appropriate ownership.", 'CompletionDate' => $api->infuDate(date('YmdTH:i:s', time())) ) );